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Exploring the potential of Web 2.0 to improve knowledge directories and group mind

Number: 30
Year: 2010
Author(s): Paul D. Jackson, Jane Klobas
Keywords: transactive memory systems,TMS,social software,Web 2.0,collective learning,knowledge sharing,knowledge management
In this paper we examine how the use of Web 2.0 tools (such as Wikis, Blogs, Social Networking) might provide a digital foundation for a Transactive Memory System (TMS). TMS facilitate knowledge sharing and retrieval processes in groups by the use of a well-maintained knowledge directory. The theory of TMS explains how it is that a group appears to have a group mind and research shows that a well functioning TMS improves group performance. Web 2.0 software embeds data about authors, interested parties and related information into the content created in these tools, constituting essentially a knowledge directory which can be used to locate knowledge seekers or advise them of content they may be interested in. Consequently, the use of Web 2.0 tools may improve knowledge absorption and utilisation by supporting TMS. This is a conceptual paper, which seeks to provide a link between Web 2.0 and TMS and, by implication, enhancement in the functioning of groups and organisations.

Paul D. Jackson

Edith Cowan University, School of Management


Jane Klobas

Universita Bocconi, Dondena Centre for Research on Social Dynamics and University of Western Australia, Business School



Keywords: transactive memory systems, TMS, social software, Web 2.0, collective learning, knowledge sharing, knowledge management


Download: The paper may be downloaded here.